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This second edition addresses contemporary advertising in the context of current changes in communication. It is a comprehensive and invaluable reference guide to all aspects of the language of advertising.
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This second edition addresses contemporary advertising in the context of current changes in communication. It is a comprehensive and invaluable reference guide to all aspects of the language of advertising.
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- Editură: Taylor & Francis Ltd
- Cod:
- Anul publicării: 2001
- Limba: Engleză
- Legarea: Broșată
- Număr de pagini: 272
- Lățimea ambalajului: 15.6 cm
- Înălțimea ambalajului: 23.5 cm
- Adâncimea ambalajului: 1.6 cm
- Greutatea ambalajului: 418 g
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